We're a curious bunch
Who are your audiences? What are the needs, desires and behaviors that drive their choices? What form should your brand take in the digital world? How can we make the digital experience of your brand intuitive and engaging, one that your customers will associate emotionally with?
Answering questions like these are part of our planning and discovery process - an approach that stems from over 16 years of experience in developing a wide range of projects. No matter the assignment, we're fanatically analytical. So we developed a success-driven process that we apply to all projects, large and small.
We want to see your business succeed.
Good design is not about creating something that’s hip – it’s about developing solutions to problems. We take a genuine interest in who you and your team are as individuals, and want to be able to understand your goals and ambitions. Providing a solution requires a good understanding of the problem. To start off we’ll do an assessment of your needs. Depending on the project type this may take the form of a brand audit, an interview, a questionnaire or something more customized. We’ll discuss target launch dates and budget, and formulate a work back schedule that will keep both parties on-track for each stage in the upcoming process.
We understand how the market works. But maybe not yours....
So we take the time to explore the workings of your organization – key industry nuances, target markets, and current marketing strategies – and we encourage open dialogue throughout the entire project process. We're fast learners.
We’ll get your project done on-time and on-budget.
There’s nothing worse than missing a deadline and having everything delayed. So we’ve made it a point to always plan out projects timely and realistically. In fact, we make sure to never take on extra projects that might slow us down. You can rest assured we’ll keep our word and deliver what you need – on-time with no surprises.
Our process is designed to produce measurable results plus long-term value. It consists of the following three phases:
Phase 1. Plan
We collaborate and engage clients to speak about their needs. We listen closely and evaluate business objectives, strengths, challenges and opportunities. We then research competitors. Reviewing data, we architect an appropriate strategy. Goals are prioritized. Deliverables are specified. Key performance indicators are agreed upon and a project production schedule is established.
Phase 2. Develop
In this phase, the project comes to life. Our expert development teams transform creative ideas into custom communication solutions. Concepts are designed. Client assets are incorporated. Proofs or prototypes are developed. Upon final testing and review, the project is approved for production or deployment.
Phase 3. Manage
We take pride in producing projects that deliver clear, measurable, and often remarkable results. To achieve this, we commit ourselves to remain engaged with our clients. We routinely analyze key performance indicators. We make recommendations based on data and industry best practices. We stay on top of and evaluate new emerging technologies, industry trends, and provide recommendations to refine tactics to maximize our value.
Ready to learn more?
Contact us with your project idea. We can schedule a complimentary consultation and assessment.