Over the course of the summer and fall, we worked with MARL Technologies to redevelop their website. The project was fairly involved as the company has many custom products and services and the website required a formalization of their offering. (Not that it was not formalized before, but it's custom designed drilling and construction equipment so there are many people and departments involved.)

Our team, together with Jaqueline Innes, Extraordinary Marketing Human, developed a new tagline — "Exceeding Drilling Expectations, Daily" — and photographed some equipment on site. The site launch happened prior to MARL heading to Vegas where they showed off their website and products at an industry tradeshow. We supported the event with a display and provided some creative for a VIP client evening.